[First name],

Heads up on something that is going to matter for [Client brand] in the next 12 months.

AI search — ChatGPT, Perplexity, Google AI Overview — is rerouting a growing share of the traffic that used to go through Google. Industry data tracked by HubSpot and Ahrefs puts AI-referred conversion at roughly 4.4× traditional organic, because the visitor arrives already filtered through a recommendation.

I ran a preliminary GEO audit against our own site last week. Composite score was 53 out of 100. The gaps were the same ones I suspect are on yours — no schema markup, no third-party review profiles, no Q-format content that AI engines can quote directly. We are fixing ours and I want to offer the same audit to you.

Attached is the service one-pager. The audit is $1,500 and takes seven business days. If you go with the Implementation tier afterward, the audit fee is credited against it.

Reply with a yes and I will send the kickoff form. If you want to look first, the audit we ran on Crabtree Marketing is in the next attachment — it shows exactly what you would get back.

Robert

[First name],

Short note. I run Crabtree Marketing in Vermilion, Ohio. We specialize in owner-operated and multi-location businesses — Ray Fogg Show since 2005, ICON Golf Cars across seven locations, Groff Family Services across six brands.

I ran a preliminary GEO audit on [Company domain] yesterday because I suspected what I would find. Here is the specific finding: [Insert one real observation — e.g., "Your 'About' page has no schema.org markup, so ChatGPT can't read your 20-year tenure as a trust signal."]

That specific gap is the reason [Company] does not come up when a prospect asks ChatGPT or Perplexity for a recommendation in [category]. Most websites in your category have the same gap. There is about an 18-month window before that changes.

Attached is the audit service one-pager. Two tiers — $1,500 for the diagnostic, $5,500 for the audit plus the top eight fixes shipped. Turnaround is seven business days for the audit.

If the gap above is interesting, reply with a yes or book a 20-minute scoping call at crabtreemarketing.com/request. If it isn't, no hard feelings — delete this and I won't follow up more than once.

Robert

[First name],

Last note on this from me.

I re-ran the audit on three domains last night. The median composite score across all three was 51 out of 100. The highest item on the priority plan was the same for all three: Schema markup. A single engineering sprint adds Organization, LocalBusiness, FAQPage, Person JSON-LD to a WordPress site. Six to ten hours of work. Typical score lift on re-audit: six to eight points.

If you do not engage with us, at least do that. Have your developer add schema. It costs you nothing, and the month-over-month AI visibility data starts to show up on Perplexity within 60 days.

If you would rather have us do it — reply with a yes and we will book the audit. Either way, I wanted you to have the specific fix that is worth the most in 2026.

Robert